If You Have To Ask The Price…

… you can’t afford it.

 

The walk-in wine vault from GE. I think I’ll stick to the plastic rack in the garage, it’s gentler on the wallet and less pretentious.

 

I also think it’s an ominous sign when the copywriters clearly don’t have a clue about their intended audience. I mean, I hardly think that a serious wine collector is someone who "waits anxiously each November for the Beaujolais Nouveau to arrive". That’s just oxymoronic.

 

(hat tip to Gizmodo)